The 2023 Subaru Love Promise Customer and Community Commitment Award

The 2023 Subaru Love Promise Customer and Community Commitment Award

We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.

We're honored to receive the 2023 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.


What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

How is McGovern Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

New Hampshire SPCA

Portsmouth Regional Hospital

Did McGovern Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Love Promise Stories from McGovern Subaru

Subaru and McGovern Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Happy Days for Happy and Gabby! - Wendy S

Fetching Hope Rescue represents a 501 (c) (3) non-profit (E.I.N: 45-5214458) all volunteer canine rescue group whose mission is to save the lives of neglected, abused and/or stray dogs by finding them safe, loving, and permanent homes in New England. We are always looking for new and different places to do Adoption Events. Jen Kurtz, a Subaru owner and volunteer for our rescue, is who introduced us to McGovern Subaru. I had no idea what a great partner they would turn out to be for Fetching Hope. Matt and Christine were so welcoming, helpful and such supporters of our dog rescue. We have done two adoption events there, one just being 2 weeks ago. Gabby was our dog in-house that day, and because of ongoing FB posts Christine was doing while we were at the dealership, a wonderful couple saw her and came in to meet her. She was adopted along with Happy and will get to spend Christmas with their new families. McGovern Subaru paid for their adoption fees as well as two other dogs from an adoption event we did in September. Oh, and did I mention they also collected toys and blankets for our rescue. Amazing! Fetching Hope Rescue is so grateful to Christine, Matt and the whole crew at McGovern Subaru for their continued support of saving animals. Can’t wait for 2023!

Fetching Hope Rescue
Happy Days for Happy and Gabby!

Jesse the 3-Legged Underdog Finds His Forever Family - Amanda W

If you’re a true animal lover looking to buy a vehicle from like-minded people, the folks at McGovern Subaru will make your day! The New Hampshire SPCA has been lucky enough to partner with McGovern Subaru over the last few years and their team is always ready to help us promote (and spoil!) our Underdogs. They host adoption events to showcase our animals, donate $100 for every pet adopted during the month of October, and donate super cool Subaru-themed toys & leashes so our adoptable pets can have swag, too! We love bringing our dogs to adoption events at McGovern Subaru because we know their team always treats our dogs like the kings & queens they are, plus these events generate a lot of attention for our adoptable pets. With support from McGovern Subaru, we are able to help Underdogs like Jesse! Jesse was a stray puppy who was rushed to our partner shelter in South Carolina after being hit by a car. He sustained multiple injuries, including two broken legs. The veterinary team in South Carolina worked valiantly to save him, and they were able to repair his front leg but unfortunately his right hind leg was too damaged to salvage. They went forward with the amputation surgery and found a wonderful foster home where Jesse could recover & learn to live his life on three legs. Jesse has an indominable spirit, a zest for life, and the most charming personality – he adapted very quickly to tripawd life. It’s almost as if he had been born with three legs and a spare! Once he was cleared for adoption, our rescue partner transported Jesse to us as they know that our community is made up of true animal lovers & that we would be able to find him the best home possible. It certainly didn’t take us long! Jesse had multiple adopters vying for him here, and he ended up with his very own mom & dad, plus a brother dog named Bob! He also got a new name to go with his new life, so Jesse is now known as Bill! He is still the happiest little man you’ll ever meet, and we could not have made this happen without the support of our community, including McGovern Subaru.

New Hampshire SPCA
Jesse the 3-Legged Underdog Finds His Forever Family

Sharing the Love with Cross Roads House - Will A

When Christine Loan brought the McGovern Subaru Team to Cross Roads House (CRH) to deliver a nice donation check in 2022, we provided a tour of our facilities and sat down to talk about our work with New Hampshire's homeless residents. This is important because most people see us as a shelter and we are that much more than that. CRH provides wrap around services that allow individuals and families to find stability and eventually, with the assistance of our wonderful case managers, to get on a path toward permanent housing. The McGovern Subaru Team walked away with a deeper understanding of our residents and our work and a commitment to continue to work with CRH. So much so that shortly after their visit, they were back with a professional landscape volunteer to help us rebuild our vegetable beds. Because of this act of kindness, commitment, and volunteerism, our residents ate fresh vegetables all summer long. CRH is heavily dependent on businesses that give back to their communities such as McGovern Subaru. Without their hand holding our hand and without their contributions, we would not be able to do our work and CRH would not have the positive impact it has on our homeless residents and the broader community. Thank you, Christine Loan and McGovern Subaru!

Cross Roads House
Sharing the Love with Cross Roads House

Oscar finds a new home - Sheila R

The New Hampshire SPCA has been working with McGovern Subaru for several years now. We love love love them! I have had the pleasure of touring several staff and leadership team members around our facility, before, during, and after our major enhancement construction project. They are always so fun, generous and genuinely interested in each of the animals. They are just like us! They are always willing to share stories of animals that are having a tough time finding a home. The underdog, so to speak, seems to be well-loved and served by the folks at McGovern and Subaru of New England. We are so grateful. Recently, October 22, 2022, to be precise, we had the opportunity to be a guest at the dealership along with a very rambunctious pup named Oscar. At eight months old Oscar had just been returned because he was too much for his original adopter. He's a puppy, after all. Oscar had all the challenges of puppyhood, pulling, jumping, excessive energy, strength beyond his knowing, etc. The wonderful folks at McGovern welcomed Oscar with open arms. He was accompanied by a NHSPCA staff member and a volunteer dog walker. And later by another volunteer with her Alumni Dog. They had so much fun. Everyone loved on Oscar like he was the best dog they’d ever seen. It wasn’t long before a gentleman appeared and fell in love with Oscar on the spot. He drove over to our Adoption Center and completed the application to adopt Oscar. The very next day, the gentleman introduced his dog to Oscar at our Adoption Center. It was buddies at first site and by the end of the day Oscar was on his way to his forever home. We are so deeply grateful for the partnership that we have formed with McGovern Subaru, and for the generosity of Subaru of New England. Thank you for all that you do.

New Hampshire SPCA
Oscar finds a new home

Lots of Blankets for Portsmouth Regional Hospital Patients - Amy L

A hospital can be a cold and lonely place. We were thrilled when Christine and the crew from McGovern Subaru showed up with several hundred beautiful, individually wrapped blankets for the patients at Portsmouth Regional Hospital. Whether they expected to be here for surgery or came in unexpectedly through our emergency department, patients admitted to the hospital have had their lives disrupted. They are pulled away from the ones they love and the creature comforts of home, such as a favorite blanket. The blankets so graciously donated by McGovern Subaru have met our patients need for a little comfort and TLC. Volunteers at PRH have been handing out blankets as they visit with newspapers, cards and smiles. When asked, "would you like a blanket?" patients respond with pleasant surprise that we have such beautiful, fuzzy warm blankets to give them. We cannot express how far something as simple as cozy blanket goes to reducing a patient's anxiety or sadness. We know mental health is essential to healing the whole person and we are so happy McGovern Subaru thought of the patients at PRH for this compassionate care given through a fuzzy, warm blanket hug.

Portsmouth Regional Hospital
Lots of Blankets for Portsmouth Regional Hospital Patients

Charlie Finds a Home - Christine L

McGovern Subaru has long time committed to partnering with the New Hampshire SPCA , always with a goal of finding the best homes for local animals in need. This year, McGovern was asked to help sponsor Charlie, a mix breed who had been living in the shelter for nearly a year with no adopters in sight. McGovern Subaru made Charlie our Dog of the Month for October, as part of Subaru's Make A Dogs Day campaign. Just a few short weeks later, Charlie found her forever family!! We are proud of the partnership with the NHSPCA and look forward to continuing the friendship for many years to come!

New Hampshire SPCA
Charlie Finds a Home

McGovern Blanket Donation - Christine L

McGovern Subaru has again partnered with our friends at Cross Roads House in Portsmouth, NH. We are honored to partner with Cross Roads and be able to provide 80 warm, weather resistant blankets for locals in need.

Cross Roads House
McGovern Blanket Donation

Make a Wish NH - Lisa C

McGovern Subaru has partnered with Make a Wish of NH for the second year in a row collecting gifts for local children and their families, helping to ease the burden during the holidays! We are fortunate enough to be able to work with Delia Callery, a former NH Wish Kid!

McGovern Subaru
Make a Wish NH

Charlie's Journey Home - Felicia L

Charlie's story was one of a true Underdog from New Hampshire SPCA. Living over nine months in the shelter setting, she was ready for a home of her very own. Although Charlie needed a home to cater to some of her special needs, we knew there was a wonderful home out there for her. Charlie required a home free of other animals and children to ensure she lived her life as comfortable as possible. Charlie also was diagnosed with a mast cell tumor which would require surgery. We remained hopeful that there was an adopter out there who was looking for a dog like Charlie: one who was loving, loyal and beautiful on the inside and out. With the help of the local community, as well as Subaru Loves Pets, we were able to share Charlie's story far and wide. Charlie's adopter saw her photo, and fell in love with her big smile and soulful eyes. Charlie's dream home was found, and was worth the wait. Charlie underwent surgery within the first two weeks of adoption to have her tumor removed, and received a positive prognosis. Charlie is able to live her life to the fullest now that she is cancer-free and in a loving and supportive home of her very own!

New Hampshire SPCA
Charlie's Journey Home

Sharing Warmth - Christine L

Subaru of America teamed up with Beantown Blankets to provide warm, weather resistant blankets for the local homeless shelters. We chose to make our donation to Crossroads Shelter in Portsmouth, NH. We knew our store was moving to Portsmouth only a few short weeks after the scheduled donation time, and our whole staff thought it was important to pick a shelter in our new hometown. We were able to deliver 80 blankets to our local families in need! We look forward to continuing to support our Portsmouth community.

Crossroads House
Sharing Warmth